The logo on the Red Bull cans is not cattle but a type of bovine called a “gaur.” He would give them enough Red Bull to tie on the top of their cars on the drive back to school. In order to create a cult following of younger people, Mateschitz paid popular university students to throw parties in odd locations. The original mix of Red Bull was sweeter than the European version. Additionally, the manufacturing is done in one location, which saves 80% of renewable resources instead of having multiple locations. The Red Bull cans are entirely recyclable. While Red Bull is known for sponsoring and holding adrenaline-fueled events and sports, they have a Paper Wings contest, a paper airplane competition. Red Bull has sold over 40 billion cans, with over 5 billion sold in 2013 alone. Originally, Red Bull started as a Thai drink called Krating Daeng, geared towards truckers who needed something to get them through their long shifts. Red Bull was founded by the Austrian entrepreneur Dietrich Maeteschitz in 1987. So crack open a can and down these 19 awesome facts about Red Bull! Red Bull is the most popular energy drink in the world, possibly because everyone wants wings!Ĭonsidering it was the first energy drink to hit the market back in the ’80s, there’s a lot more history to these simple red and blue cans.

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